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RECIPE FOR SUCCESS

Dacor

For more than 50 years, Dacor has produced cutting-edge home appliances that marry timeless style and practical innovation. The Southern California-based company has created a tightly edited collection of high-end, technologically advanced appliances, always keeping its finger on the pulse of the home cook, the design connoisseur and the professional chef who demands style plus exceptional functionality.

Each product complements the finest interiors and maintains the trusted versatility for discerning homeowners’ styles. “We are a luxury appliance company producing products with high performance in mind,” says Dacor President Randy Warner. “We use technology that is purposeful, adds convenience and is really useful, not technology for technology’s sake.”

Dacor’s Heritage and Modernist collections of ranges, range tops, wall ovens and refrigerators are designed to complement any contemporary kitchen setting, from traditional to modern to farmhouse. Furthermore, Dacor’s use of technology raises its appliances to professional standards, while making them accessible to those who enjoy entertaining, with features like built-in Wi-Fi-enabled LCD touch screens with integrated recipe software and steam-roasting and steam-baking ovens.

Dacor’s refrigeration portfolio features sleek column, French door and side-by-side refrigerators, as well as wine and beverage coolers. One new product, a 24-inch wine column, can store 100 bottles and also addresses the needs of discerning wine aficionados looking to protect their valuable wine collection, with three temperature zones and argon glass to protect the collection from ultraviolet and infrared rays. There is also the Atelier Edition column refrigerator, featuring porcelain interior panels that are hygienic, odour-proof and five times stronger than plastic. The product unites art and functionality, with each drawer panel hand-painted in Delft blue by artist Ann Agee.

The company keeps up to date with cooking and interior design trends through its Dacor Design Council, spanning Canada to Chicago, Boston to Florida. “It is a sounding board for future products,” explains Randy. “We work closely with this network of designers to garner insight into the changing landscape of homeowners and designers. The team also works with industry leaders such as world-renowned chef Daniel Boulud, and interior designers such as Amy Kehoe and Ray Booth. Our influencer community is made up of leading architects, designers and interior designers who provide valuable insight into what homeowners are searching for.”

Today’s homeowner is exploring the resurgence of colour and personalization in the kitchen. Dacor has relaunched its Dacor Match Color System, which precisely colour-matches its appliances to any shade through paint colours and swatches. “As a US-based company,” says Randy, “we are nimble and agile with our capabilities producing custom offerings and will continue to lead the industry in this category.”

In 2019, Dacor opened its first showroom in the A&D Building, the epicentre of New York design. “Our showrooms allow us to introduce and showcase the rich Dacor customer experience that we’ve built a legacy around,” says Randy. Further showrooms in Chicago and Orange County, California, will follow.

Dacor’s story is full of many industry firsts that have since become mainstream, including glass-induction cooktops and self-cleaning ovens. In 2016, Dacor became a subsidiary of Samsung Electronics America, giving it access to Samsung’s world-class design and technology department, which works alongside Dacor’s own team. “Since the acquisition, our growth curve has been tremendous with new product innovations which has been a great value to Dacor,” says Randy. “The brand is ready to spread its wings.”
www.dacor.com